Real Estate

While some location-based apps are still finding a way to be useful, Zillow is already there. The online real estate mavens have created an app that lets you stroll through a neighborhood and find out the estimated value of any house you can see—including the home of your boss or nemesis. And if you’re in the market for a new home, you can see which houses are on the market in the ‘hoods you’re walking through…without having to click through dozens of photos on your desktop and try to find it on a map.

I talked to Spencer Rascoff, COO of Zillow, and an alum of Expedia and Hotwire. He explains why real estate is a natural fit for location-based apps: “The most highly monetizable, local, geo-specific transaction is the home purchase.” And it just so happens that mobile users more often become buyers than users online, too. Sounds like the app is destined to be an instant classic.

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This is an ad from the 2010 Coldwell Banker TV campaign entitled “Overheard” which features Coldwell Banker On Location YouTube channel, the brand’s mobile platform and more.

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Part 2 of 2. Bill Leake, President and CEO of Apogee Search, explains how site structure, robust use of highly searched key words, blogs, social media profiles, links and more affect the visibility of a brand in today’s information-saturated digital world.

Duration : 0:9:16

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Part 1 of 2. Bill Leake, President and CEO of Apogee Search, explains how site structure, robust use of highly searched key words, blogs, social media profiles, links and more affect the visibility of a brand in today’s information-saturated digital world.

Duration : 0:10:0

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Welcome to your interactive journey through the helpful and knowledgeable world of Century 21 Real Estate. Its a place where experience and expertise intersect with your real estate goals and dreams. Experience the Gold Standard along every step of your personal path home. Whether your a first time buyer or a seasoned veteran, its comforting to know that CENTURY 21 has been helping home buyers and sellers achieve their real estate dreams for over 30 years.

Duration : 0:2:31

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Welcome to your interactive journey through the helpful and knowledgeable world of Century 21 Real Estate. Its a place where experience and expertise intersect with your real estate goals and dreams. Experience the Gold Standard along every step of your personal path home. Whether your a first time buyer or a seasoned veteran, its comforting to know that CENTURY 21 has been helping home buyers and sellers achieve their real estate dreams for over 30 years.

Duration : 0:2:33

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Welcome to your interactive journey through the helpful and knowledgeable world of Century 21 Real Estate. Its a place where experience and expertise intersect with your real estate goals and dreams. Experience the Gold Standard along every step of your personal path home. Whether your a first time buyer or a seasoned veteran, its comforting to know that CENTURY 21 has been helping home buyers and sellers achieve their real estate dreams for over 30 years.

Duration : 0:3:16

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This is sample of the Mobile Technologies course, part of the REAL ESTATE WEBOGRAPHER(TM) Certification. To purchase REW, please visit http://www.webographers.com.

This module highlights real estate objectives performed from a mobile device. Candidates learn that mobile technologies, go beyond standard operations like email, text messaging, and calendaring. The module details the value of the mobile agent, Bluetooth® technology, infrared, Wi-Fi, mobile broadband; hardware (cell phones, smart phones, all-in-one PDAs, notebook PCs, tablet PCs, mobile printers); mobile interaction with desktop or online RE applications; real-time vs synced activities; virtual tour viewing & search; MLS quick search, map access, access calculators (Mortgage, Loan, Home Equity, Loan Balance) and much more.

Duration : 0:3:18

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Adison using Real Estate by Smarter Agent iPhone Application.
It’s so easy, even a 3 year old can use it.

Change the way you search for real estate as your iPhone becomes the ultimate search tool. With Real Estate by Smarter Agent, one-click finds all of the closest properties for sale using GPS technology. Or you can customize your search to a specific area by entering in a community, address, city or zip code. Learn the price, see the number of beds and baths, read property descriptions, plot the property on an interactive map even see pictures!
Real Estate by Smarter Agent is the most comprehensive mobile real estate search on the market. Because Smarter Agent has partnered with some of the top real estate brokerages around the country, you are able to see all of the publicly viewable local MLS listings in any market we cover. Ready to take a look inside? Simply hit the Call to See button within the application, and you will instantly be routed to a real estate professional who can answer your questions or schedule an appointment. Now everyone can have instant access to all listing information directly from their personal iPhone!

Duration : 0:2:15

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Trulia phone application (powered by LightPole) delivers homes for sale and open house information directly to a users handset, whether they have a Blackberry, Motorola, Nokia, and most phones from leading carries such as AT&T, Sprint/Nextel and T-Mobile as well as the Blackberry on Verizon. Built as a private labeled application on the LightPole Publishing System mobile platform, Trulias application allows consumers to search homes for sale via an interactive local map, save them for later reference, and easily share them with friends and family.

Duration : 0:1:51

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